You’ve Got 7 Seconds To Stand Out (The Attention Span of a Gnat)
The Power of Your EPIC Intro
A Personal Messaging Framework to Capture Attention, Build Connection, and Inspire Action
In a world overflowing with noise and competing voices, your message has one job—break through fast.
Whether you’re pitching a project, introducing yourself at an event, or sharing your work online, you have seconds to make an impression. The problem? Most intros fall flat. They’re either too vague, too long, or too forgettable.
Your EPIC Intro changes that.
It’s not just a communication tool—it’s the foundation of how you present yourself and your ideas with clarity, confidence, and purpose.
What Makes It EPIC?
The acronym EPIC gives you a powerful four-part structure to follow:
Engage: Grab attention by clearly articulating the problem or opportunity you're focused on
Persuade: Share your unique perspective, approach, or solution
Inspire: Paint the picture of impact—what changes because of what you do
Close: End with a clear, compelling call to action or next step
When done well, your EPIC Intro becomes your personal elevator pitch. A quick, compelling statement that turns small talk into real connection—and opens the door to new possibilities.
It solves common messaging challenges like:
Struggling to explain what you do or why it matters
Feeling disconnected from your audience
Inconsistency in how you introduce yourself
Difficulty inspiring action or follow-up
Research shows structured, story-driven messaging is more memorable and more trusted. The EPIC framework helps you show up powerfully in any situation—with a message that sticks.
Crafting Your Own EPIC Intro: Step-by-Step
Here’s how to build your EPIC Intro using six simple prompts:
Engage: What urgent problem or exciting opportunity are you addressing?
Use a relatable story or a compelling fact that shows why this matters now.Persuade: What unique approach, insight, or method do you bring?
Explain your solution in 1–2 sentences. Why is it effective? Why you?Inspire: What positive transformation happens because of your work?
Think impact. What changes for people, teams, or communities because of what you do?Close: What action or response do you want?
Combine your message into one clear, compelling sentence. Then end with a next step.
Example EPIC Intro
“Too many smart leaders lose deals because they bury their message in data—I'll help you turn that mess into a clear, AI-powered story that wins attention and closes deals.”
Need Help Refining Yours? Try These AI Prompts
Use these sentence-starters to shape your messaging with clarity and power:
“Help me craft an opening statement that makes my focus area feel urgent and relevant.”
“How can I explain my unique approach in 1–2 credible sentences?”
“Help me write an inspiring sentence about the impact of my work.”
“Make this draft more EPIC: [paste your current intro].”
Adapt Your EPIC Intro for Any Situation
Your intro should flex depending on the moment. Here's how to shift your emphasis:
Networking Events: Keep it warm, relatable, and benefit-driven
Job Interviews: Emphasize results, expertise, and cultural alignment
Social Settings: Stay conversational and light—curiosity is key
Presentations: Lead with authority, clarity, and impact
Online Bios or Profiles: Create intrigue while staying authentic
Your Message Multiplies Your Impact
When you can confidently deliver your EPIC Intro in any room, you stop blending in—and start opening doors.
Practice it. Refine it. Own it.
Your story matters. Make sure it’s heard.
Here’s a printable worksheet to help you create your own EPIC Intro.