Strategies That Stick™
Nonprofit Marketing Made Easy
Master step-by-step frameworks to captivate donors, inspire volunteers, and drive sustainable, long-term growth.
Are you struggling with
Limited resources, tight budgets, and small teams, making marketing a lower priority?
Competing for the same donor dollars, attention, and volunteers in a crowded market?
Lack of training and experience preventing effective marketing strategies?
Keeping up with evolving digital tools and trends without a dedicated strategy?
Measuring and optimizing your marketing efforts for long-term success and sustainable growth?
I can help you ↓
Strategies That Stick™
Nonprofit Marketing Made Easy
Say goodbye to the limits of tight budgets and overly complicated marketing plans—your nonprofit has the power to grow with confidence, create lasting impact, and lead courageously toward a future of sustainable success.
“Hailey’s dedication to our success changed our trajectory.”
ZEPHANIAH SMITH
FOUNDER OF THE CLEO BAILEY
ANDERSON, SC
Here’s how it works
Reserve Your Spot
Don’t miss this opportunity—Strategies That Stick™ is only offered twice a year, and spots are limited! Join the waitlist today and get ready for real results.
Dive into Practical Lessons
Access our easy-to-follow modules that will equip you with actionable strategies, from crafting compelling stories to creating a sustainable fundraising flywheel.
Transform Your Nonprofit
Walk away with a powerful, results-oriented marketing plan that attracts dedicated donors, inspires passionate volunteers, and drives sustainable growth for long-term impact.
(Limited number of spots available and only offered twice/year)
Strategies That Stick™ is Right For You If:
You’re Ready to Build Lasting Connections with Donors
You Need Proven, High-Impact Marketing Strategies Without the Big Budget
You Want Clear, Step-by-Step Frameworks to Sustainable Growth and Long-Term Impact
You're in the right place!
By the end of Strategies That Stick™, you will know how to...
Clarify Your Message Using the StoryBrand Framework
Develop your message using the StoryBrand Framework that nurtures donors and volunteers at every stage, ensuring long-term relationships and consistent support for your cause.
Design and Execute Powerful Marketing Campaigns
Plan and launch targeted marketing campaigns that are strategically aligned with your mission, increasing engagement and driving meaningful and consistent results.
Craft a Compelling, Donor-Centered Message
Create messaging that resonates deeply with supporters, positioning them as heroes of your story and building lasting loyalty.
Measure and Refine Your Marketing Efforts:
Learn to track key performance metrics and make data-driven adjustments, ensuring ongoing growth and amplifying your nonprofit’s impact over time.
“Hailey provided us with actionable steps that immediately improved our trajectory. Her genuine commitment to the growth and success of those she works with is truly inspiring. She is a dynamo, and embracing even a fraction of what she imparts can propel your organization to new heights of success.”
ZEPHANIAH C. SMITH
PRESIDENT & FOUNDER
THE CLEO BAILEY EXPERIMENT
Strategies That Stick™
Nonprofit Marketing Made Easy
The waitlist is officially open and get on it now and get ready to transform your nonprofit!
WHAT’S INSIDE
HERE'S WHAT YOU'LL GET INSIDE STRATEGIES THAT STICK™
This is a self-paced course designed to fit your schedule. With five comprehensive modules, you can complete it in as little as five weeks—or go at your own pace. Whether you work through one module per week or take your time, you'll have lifetime access to revisit lessons whenever you need.
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Challenge outdated nonprofit mindsets and learn how to use strategic marketing and storytelling to amplify your impact.
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Master the art of nonprofit storytelling, refine your messaging, and craft donor-centered communications that resonate and inspire giving.
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Build a sustainable fundraising system using website optimization, lead generators, AI-powered automation, and nurture campaigns.
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Learn how to align your team’s goals, forge strategic partnerships, and track key performance metrics to fuel long-term success.
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Refine your marketing efforts, build lasting donor relationships, and implement a consistent engagement strategy that ensures long-term sustainability.
By the end of this course, you’ll have
✅ A clear, compelling marketing and storytelling strategy.
✅ A highly engaged donor and volunteer base.
✅ A repeatable fundraising system to drive consistent revenue.
✅ AI-powered tools to work smarter, not harder.
✅ Sustainable growth strategies that drive long-term success.
Your mission deserves to be heard—let’s make sure it sticks. 🚀
BONUSES
1
Exclusive Templates and Worksheets
$1,500
You’ll get ready-to-use templates, checklists, and worksheets to simplify complex tasks, making it easier to apply course concepts effectively.
2
Access to a Private Community
$750
Join an exclusive online group where you can network, share experiences, and get ongoing support from peers and experts.
3
Live Q&A Sessions
$1,500
Participate in live sessions designed to answer your questions, explore course material in-depth, and provide personalized guidance.
There’s more...I saved the best for last
Exclusive Coaching VIP Package Benefits
Personalized Guidance & Support
Get tailored coaching sessions, including customized action plans, strategies, and real-time encouragement to address your goals and challenges.
Community and Accountability
Join an exclusive group of like-minded leaders for collaboration, networking, and regular check-ins to track progress, celebrate milestones, and stay motivated.
Accelerated Growth & Confidence
Achieve goals faster with expert coaching, structured plans, and a boost in confidence, ensuring long-term success and professional development.
“Working with Hailey and implementing her Five-Part Storytelling Blueprint has transformed how we connect with our supporters. Her tools empower our staff to craft messages that inspire action and deepen engagement, making every interaction more impactful.”
Ann Wright
Vice President For Advancement at Greenville Technical College Foundation
Act Now and Transform Your Future!
Take the Next Step Towards Your Success
Invest in the Exclusive Coaching Package to enhance your learning, achieve your goals faster, and build lasting confidence.
Secure your spot and start your transformation today.
THE DETAILS
Here’s What You Get When You Enroll in Strategies that Stick™
Gain access to comprehensive marketing strategies
The course is designed specifically for nonprofits including: 7 modules and 32 lessons.Each module is filled with actionable insights
- from crafting a clear message to a building fundraising flywheel and executing impactful campaigns.By the end, you’ll have a complete toolkit
that will boost engagement, foster donor loyalty, and drive sustainable growth.*Optional: VIP Coaching Package
Benefit from shared insights and peer support. Deepen your understanding, build connections, and stay motivated to drive impact your non-profit needs.
Exclusive Templates and Worksheets
You’ll get ready-to-use templates, checklists, and worksheets to simplify complex tasks, making it easier to apply course concepts effectively.
Access to a Private Community
Join an exclusive online group where you can network, share experiences, and get ongoing support from peers and experts.
Live Q&A Sessions
Participate in live sessions designed to answer your questions, explore course material in-depth, and provide personalized guidance.
One more surprise - keep reading!
One of the most valuable benefits of joining
Strategies That Stick™ is lifetime access.
Here’s what that means for you:
Unlimited Access: Revisit course content anytime to refresh or deepen your knowledge.
Free Updates: Gain automatic access to new strategies, tools, and resources as the course evolves—at no extra cost.
Stay Ahead: Keep up with changing nonprofit marketing trends and best practices to maintain your competitive edge.
This isn’t just a one-time investment—it’s a continuous resource that grows with you and keeps you equipped for success in the long term! (Valued at $5,990 if taken two more times)
Plus You’ll be Backed by a Risk-Free 14-Day Guarantee
I’m confident Strategies That Stick™ will transform your nonprofit marketing, so I’m offering a **14-day money-back guarantee**. Explore the first modules, refine your message, and start building your engagement strategy.
If within 14 days you don’t feel equipped with a clear, actionable marketing foundation, just send a refund request with a quick note on your experience, and I’ll process your refund—no hassle. I’m committed to your success.
Have Questions? I've Got Answers!
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Absolutely! This course is designed specifically for nonprofits with tight resources, teaching strategies that maximize impact without requiring a big budget.
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The course offers customizable frameworks that adapt to any nonprofit’s unique mission, helping you reach and engage your ideal audience effectively.
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Not at all! Each module breaks down concepts into easy-to-follow steps, so anyone, regardless of experience, can understand and implement these strategies.
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The course includes a 14-day money-back guarantee, allowing you to test out the content. If you don’t feel the progress, simply request a refund within that time.
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Yes, this course provides sustainable tools and templates that help build lasting marketing strategies, keeping your mission front and center for years to come.
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The course is designed to be completed in five weeks, with one module per week. However, it’s completely self-paced, so you can move through the material at a speed that works best for you. Plus, you’ll have lifetime access to revisit lessons anytime.
Are you ready to:
Attract More Donors with Compelling Stories
Gain the skills to craft narratives that resonate and inspire action.
Build Lasting Relationships with Volunteers
Create engagement strategies that empower and retain passionate supporters.
Elevate Your Nonprofit’s Brand**
Develop a clear, impactful message that sets your organization apart in a crowded market.
Maximize Your Marketing Efforts
Learn streamlined, for-profit principles tailored to nonprofit growth and sustainability.
Drive Real Impact with Confidence
Equip yourself with the tools to lead strategic, measurable campaigns that boost long-term success.
Still on the Fence? Here’s Why This Course is Right for You.
(But you know that.)
You’re here because you believe in your nonprofit’s mission, yet the pressure to reach more donors, engage volunteers, and make a lasting impact can feel overwhelming.
1
You know the stakes are high, and you want every dollar and every effort to count—but remember, you’re not alone, and you already have what it takes to make this happen.
2
You need the right tools and expert guidance to transform your passion into powerful, actionable strategies— elevating your mission and bringing you closer to the meaningful impact you envision.
3
“Hailey Evans' StoryBrand One-Liner Workshop beautifully illustrated the power of storytelling in crafting effective messages. Using the StoryBrand Framework, Hailey guided us through identifying challenges, showcasing solutions, and articulating the impact of our work—all while making our message clearer and more intentional for the people we serve. Her easy, step-by-step process made creating my "pitch" or "one-liner" simple, while also serving as a powerful reminder of how storytelling drives deeper emotional connections with our supporters.”
MICHAELA SALINAS
DIRECTOR OF DEVELOPMENT AT
AMERICAN HEART ASSOCIATION
“I created this course because I’ve been in
your shoes and understand the struggle.
Your mission deserves to be seen, heard,
and fully supported—and with the right
strategies, you can reach new heights of
impact and engagement.”
“Unlock the strategies that empower you to inspire donors, rally volunteers, and elevate your nonprofit’s mission. This course will give you the confidence, clarity, and tools to achieve meaningful impact—so you can lead with purpose, reduce stress, and create lasting change.”
“AND REMEMBER...THIS OPPORTUNITY IS COMPLETELY RISK-FREE WITH OUR 14-DAY MONEY-BACK GUARANTEE—JUMP IN, EXPLORE, AND SEE THE DIFFERENCE IT CAN MAKE.”
